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Capital One - Ivan Brothers


CAPITAL ONE - THE IVAN BROTHERS

A fully integrated, digitally led campaign before that was really even a thing. This is the groundbreaking Cinderella story of two brothers that take the NCAA Basketball tournament by storm. The results? “The Ivan Brothers” became a top 25 Google search in the world and Capital One became the first financial services company to make AdAge’s viral chart.

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Here's the epic, full length film. You’ll laugh, you’ll cry, but mostly laugh. It's six minutes of your life... but worth it.